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Executive Media Training

What We Do

We work directly with the CEOs of large organizations to transform them from capable communicators into commanding media authorities. Our proven methodology doesn't just prepare them for media appearances—it helps them to drive market value.

WHO we work with

Enterprise CEOs who are on TV or need to be on TV (typically via their Communications Teams)

Before & After

Watch Lynn’s client: Kirsten Jordan, before and after Media Training

Why it Works

We offer a proven methodology that has been simplified to teach each person how they can authentically be the best version of themselves and communicate effectively using their own superpowers.

Others focus on tactical, technical and generic applications that are unspecific to the individual and simply add to the list of things the CEO must do right in their heads. Traditional media training is an ineffective strategy that is tactical — this is transformational.

Having conducted thousands of interviews from the anchor chair, I don't just teach media training - I share battle-tested insights from both sides of the camera. You'll learn exactly what producers are looking for, what makes audiences engage, and how to become a sought-after media presence.

Why It Matters

81%
trillion annually

of the fastest growing companies since 2015 are led by a publicly vocal CEO that is often in the media.2

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87%
trillion annually

of CEOs agree that a strong reputation makes it easier to attract investors.2

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44%
trillion annually

of a company's market value is estimated to come from the CEO's reputation.

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