I'm Lynn Smith, a former Morning News Anchor with 15+ years of experience.
Drawing from 15 years inside the nation's top newsrooms, I am an Executive Communication Strategist helping leaders become unforgettable in every room, on every stage, and across every screen.
Our integrated approach doesn't just elevate the executive - it builds communication excellence throughout your organization.
I have been instrumental in helping enterprise leaders, entrepreneurs, and C-suite teams transform communication from a weakness into their most powerful asset through her signature frameworks and coaching methodology.
I stepped away from the National News spotlight to help executives and experts show up for their high stakes comms as the confident and powerful leader that they are.
After years of interviewing thousands of guests on TV, I saw how one bad appearance can hurt their career and business. The same is true in the boardroom.
Speaking with clarity and confidence is not a nice to have but a necessity to influence an audience and drive results for your organization.
Meet my Brain Bully... (AKA the secret limiting thoughts of a “polished” news anchor)
I was told I’d never make it on TV because I was terrible on camera
I froze on stage when I had to deliver a keynote and couldn’t get a word out
I was terrified I’d sink my family when I started my own business
listen to that bully or just keep going...
Somebody special inspired me to turn my failure into my fuel...
After my grandparents fled Ukraine in the 40s, my father’s guidance counselor told him he wasn't smart enough to go to college. He could have listened to his Brain Bully and given up but he didn’t.
Instead, he got two masters degrees at MIT and a doctorate at Cornell. He eventually went on to bring clean coal tech to the US and became the Asst Sec of Dept of Energy. Yep, he made ALL of that impact because he didn’t listen to the Brain Bully.
His story has become my North Star and whenever I’m faced with one of these make or break moments I think about my father and how I too can turn my fear into my fuel.
Now I want to help you do the same...
"Before Lynn, my fear was: what if I stumble? What if the audience doesn't connect? After working with her, those fears shifted into courage. I no longer hear the brain bully. I hear a stronger voice: You are worthy, you are ready, and your story matters. She helped me gain new clients through my keynotes. When that happens, your voice no longer shakes - it shines."
"Lynn is hands down one of the most amazing people to work with in the communication industry. From an extremely rare and sophisticated mastery of the art of high-stakes communication and helping leaders amplify voices, command rooms, and communicate confidently, Lynn has all the hard skills and attributes of a strong transformational media coach. I wholeheartedly endorse Lynn as an extraordinary communications/media coach for any executive out there—she will be an invaluable asset to any leader lucky enough to have her."
"Lynn showed me how to own my message, how to best present it verbally and visually, and how to amplify it on the right platforms. The results: a book deal with an advance, six-figure speaking contracts, a thriving business, and a $2 million offer for my personal brand."
Two years after I was told I’d never make it on TV, I was anchoring in the top market in the world, New York City, and went onto a 15-year career as a news anchor for NBC, MSNBC, and CNN Headline News
After I froze on that stage, I used that experience to develop my Unstoppable You Method and went on to teach leaders of billion-dollar companies how to overcome their fear of public speaking
I left my cushy anchor job to start my own business even though I was terrified of the uncertainty and had no idea how to use an Excel worksheet! (The best decision EVER made).
There’s another reason why I left the world of national TV news...
I loved being the face of American news but secretly, over time, I dreamt of leaving the negative stories behind to help others make a positive change in the world, instead.
Which is why in ALL my programs, you’ll learn how to speak in your true authenticity and embrace your individuality. I want to help you bring more of YOUR magic to the world — whether it’s in media interviews, in the boardroom, or on a Zoom call.
Seeing you, positively charged with unstoppable confidence and using your voice to create greater impact is what gets me jumping out of bed every morning at 5am (yep, that news anchor morning routine is hard to beat!)
When I’m not running my business, I’m running after my two young (energetic!) boys...
It’s true what they say — being a parent really is the hardest job in the world. It is — as I like to call it — a real strollercoaster!
To hear more about this side of my life: inspirational stories, innovative parenting tips, and tons of “Wow, I have been there” moments, have a listen to my podcast, "Strollercoaster", a parenting podcast brought to you by Munchkin the most loved baby brand in the world.
In 2025, I debuted my first children’s book. Just Keep Going was born from my work with hundreds of CEOs who were paralyzed by perfectionism and fear, and I realized we aren’t teaching children the fundamentals of resilience.
Get the Book5 top tips to always shine on camera
Everything I teach starts with being able to confidently and clearly convey your message. So whether you want to shine on Zoom or social media, don’t forget these 5 things...
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